Home Digital Fact Digital-First Millennials put a premium on value, engagement

Digital-First Millennials put a premium on value, engagement

20
0

A new eMarketer report finds that US millennials—a diverse and digitally savvy demographic—shop with deals in mind, online and in stores. They often want to be in control of the purchase funnel, from using search heavily to being interested in working with brands to co-create products in some capacity.

Read the summary on Emarketer.com

 

LASCIA UN COMMENTO

Per favore inserisci il tuo commento!
Per favore inserisci il tuo nome qui