Home Digital Fact Digital Video Ad Size Impacts Performance

Digital Video Ad Size Impacts Performance

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US digital video ads are seeing increased use and varying levels of performance. Research finds that women actually see a greater share of video ads than men, while younger viewers were by far and away the most common video ad audience. Performance based on video ad length showed no clear trend, but video ad size had a strong impact on success.

Read the summary on Emarketer.com

 

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