Home Digital Fact In Australia, Attention Is Fragmented Across Screens

In Australia, Attention Is Fragmented Across Screens

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Cirullo - Il Fatto Digitale da eMarketer

As in other mature markets, consumers in Australia are spreading their attention over a number of screens and devices. And research shows that audiences engage with ads in different ways depending on the screen.

Read the summary on Emarketer.com

 

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