Home Digital Fact US Twitter User Base Begins to Mature

US Twitter User Base Begins to Mature

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Cirullo - Il Fatto Digitale da eMarketer

Twitter has moved beyond early adoption and is maturing across demographic groups. Growth will soon slow to single digits, and by 2016, more than 25% of internet users in all age groups from 12 to 44 will use Twitter at least once a month. The 18-to-24 demographic will have cleared 40% penetration at that point.

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Source: eMarketer.com.

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