Now when you search for a hashtag keyword (e.g. #AmericasCup) in Google Search, you’ll be shown a series of relevant content on Google+.
It is the latest strategic move by Google to broadcast more organic content being posted on Google+. “I think Google+ is the one major social network industry professionals need to watch more closely. Google is being really smart with its positioning of Google+,” said Lisa Giacosa, senior vice president and global director at Starcom MediaVest Group.